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The perfect product to sell: A recipe for Amazon success
Wouldn’t it be great to have a secret recipe to ensure success on Amazon
What if we could reverse-engineer product development by starting with key selling factors?
If we can discover the features shared by products that have been successful on Amazon, can we create a new product with all the right properties to be a future bestseller?
Sir, yes, sir!
There actually is an optimum size, price and context for products on Amazon. We’ve helped many businesses succeed on Amazon over the last seven years, and time and time again the products with the right attributes succeed, while others struggle to gain traction.
Size matters!
A small and lightweight product will generate reduced warehousing and transport costs. As products move a lot, this will have an impact on your costing structure and therefore your success.
Pricing it right
Too cheap and logistics will kill your profitability, too expensive and your market shrinks. The right price zone is between €50 to €150 (or $50-$150), with a perceived value of at least 20–30% above the price tag.
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